Understand the business
Understand each business, its products, customers, sales channels and barriers.
What we do
We run Tambala Market, work with partners to help businesses reach customers and make sales online, and build digital products for businesses that need them.
Our product
An online marketplace we run in Malawi. Businesses can sell online, while customers can shop products, find events and book places to stay in one place.
Malawi · Web · Android · iOS

For organisations supporting businesses
We work with development partners, financial institutions, organisations and institutions on programmes that help businesses build digital commerce skills, reach wider markets and start doing business online.
You already finance, train or support the businesses. We help them become ready to sell online, get onto the right digital channels, reach customers and build commercial activity. Programmes can be shaped around women-owned businesses, young entrepreneurs and others who face barriers to selling online.
Understand each business, its products, customers, sales channels and barriers.
Help businesses show what they sell, set prices, handle deliveries and serve customers.
Set up an online presence, list products or services and prepare the business to manage orders.
Help businesses reach customers through marketplaces, social media and other channels that suit them.
Support businesses as they receive orders, serve customers and put their skills into practice.
Look at enquiries, orders and sales to understand what is working and where more help is needed.
Businesses start with different phones, data budgets, confidence, language, time and support. We adapt the work around those realities and use channels that fit participants and their customers.
We help businesses describe what they sell, create a useful business page, handle orders and keep simple records. Together with partners, we review what businesses are using and where they need more help.
We agree who the programme will support, what help they need and how we will track what happens next.
Help businesses improve what they sell, how they describe it, what they charge and how they serve customers.
Help businesses create a page, list products or services and start reaching customers online.
Give participating businesses access to Tambala's affiliate network, allowing independent promoters to earn from completed sales they help generate.
Agree simple signs of progress such as active businesses, enquiries, first sales, completed orders and continued participation.
Participating businesses can access Tambala's affiliate network, allowing independent promoters to earn from completed sales they help generate.
View Tambala MarketFor businesses and institutions
We design and build websites, apps and platforms that make it easier for customers to discover, use and pay for what businesses offer.
Help people find your business, see what you offer and use your services on their phone or computer.
Give customers a place to shop, book or buy tickets, and your team a simple way to keep track of orders and payments.
Give staff, families or customers a secure place to sign in, find the information they need and stay in touch.
We help your team get comfortable with the tools we build. Once they are in use, we can help keep them running and make improvements, with a support plan agreed together.
Where it makes sense, we use AI and other tools to help with everyday tasks. We agree what the tools should do and what your team needs to check.
Want to sell on Tambala Market, support small businesses or build a website, app or online tool? Tell us what you have in mind.